Having been a part of the marketing and advertising industry for over 18 years, Darren Jaye has been behind the promotion of hundreds of products and services across a wide range of brands and industries. Darren produces high quality, creative and on-brief writing and concepts, helping businesses to promote their causes, maintain customers and raise brand awareness. Based in Sydney, Australia, Darren works mostly with local businesses but he also works in the virtual world in countries including New Zealand, Singapore, Germany and North and South America.
With a Commerce background (majoring in Marketing and Psychology), Darren previously held sales and marketing positions with companies including Coca-Cola and Sensis before feeling compelled to delve further into the creative world. After completing a Masters of Arts, Creative Writing, in 2007, he began his career as a full-time freelance copywriter in Sydney. He specialises in working with social enterprises and businesses with a humanitarian approach.
As a screenwriter, Darren’s short film, Untouchable, won international acclaim, officially selected and screened at the Palm Springs International Film Festival, World Kids International Film Festival and International Monarch Film Festival. When he’s not writing, Darren can often be found on a surfboard, behind a camera, with a book in his hands or on an adventure somewhere (with a surfboard, a camera and a book).
I have worked with Darren to produce a number of customer success stories for our business. He is fantastic to deal with, extremely fast turnaround and follows briefs very closely. His writing is succinct and always on message. I would definitely recommend Darren to others looking for an experienced writer.
Carla Glavonjic – Marketing Manager – Sales Solutions, LinkedIn
Darren has been a critical contributor to our online business since start-up. Darren’s crafted wording succinctly captures the essence of messages we want to send from the website and in email campaigns. And his evocative descriptions of our products give real depth to otherwise one-dimensional products. We love and admire his work and perspectives – as do many of our customers who have commented on the beautiful descriptions.
Anne Hurley – Founder, James&Co
I highly recommend Darren to anyone needing assistance with ideas, preparation and the delivering of promotional wording for your business. His work has been instrumental in the growth of my business over the past few years. His use of words and knowledge on how to get the right message out has become a tool by which my business cannot live without. I continue to use his services on a regular basis for newsletter preparations, business submissions and general website updates and this has certainly proven to be the most time and cost-effective option for myself. Thanks again for all your help.
Jeremy Fisher – Director, 1st Street
Darren created a voice for our business. Through his copy, he was a key player in defining our brand identity. He has been able to deliver copy that truly represents who we are to our audience.
Marion Di Benedetto – Managing Director, Love it UP
Using Darren’s services has always been very easy for my business. He follows briefs closely and his draft version is virtually always what I use as the final copy. I would recommend him to any business that wants to get their message across in a professional way and in a way that generates the response they are looking for.
Daniel Butt – Director, Danet Technology
I have worked with Darren on a number of projects and have found him to be innovative and creative. One thing that really impressed me was his ability to listen to my brief and accurately digest the information; which ensured a meaningful outcome. I would recommend Darren to other people looking for a copywriter in Sydney.
Tony Gets – Director, Mumba